H&M’s Blueprint: Vision to Immersive Success
Watch the webinar on-demand here: https://lnkd.in/eGYMzvQP
In a rapidly evolving digital landscape, H&M has emerged as a trailblazer, utilizing immersive web technologies to enhance customer experiences and redefine fashion retail.
I sat down live with Oliver Lange, Head of H&Mbeyond to discuss the topic: “H&M’s Blueprint: Vision to Immersive Success.”
This exclusive discussion guides viewers to embrace the process of the innovation journey.
Through upholding values of sustainability, digitalization and pioneering the future, H&M has transcended the physical and transported consumers into the innovative heart behind the H&M brand.
We also discuss:
Strategy and execution behind H&M's impactful virtual initiatives
Insights into capturing the attention and loyalty of emerging consumer demographics - Gen Z and Gen Alpha
Open discussion about how to turn the web into something that enables democratisation and sustainability
Definition of a meaningful innovation for both individuals and society